A purpose-driven leadership framework for modern healthcare. Universal Diversity™ helps allied-health leaders build equitable, safe, and integrated teams.

Independent analysis commissioned by the APA identifies $261/hour as the sustainable rate for physiotherapy in Australia — reshaping how clinics set fees, pay staff, and plan for the future.

Learn how to attract private patients to your physio clinic using niche positioning, smarter marketing, and sustainable business strategy.

Discover how Pogozo simplifies practice management with automation and AI. From automated invoicing to client tags and future AI receptionists, learn how to cut admin and simplify PMS.

Physio-founder Alex Forde turned 12 disconnected systems into Pogozo — a clinician-built practice management software for allied-health clinics. Learn how clinic automation reduces admin, lifts profit, and improves patient + provider UX. Register for the webinar or join the People Community.

Switching practice management software? Learn the steps, pitfalls, and leadership strategies to migrate smoothly without disrupting your clinic.

How worldview, motivation and org design connect. Watch the Internal Alignment video, then use the 8 Career Anchors to map growth paths. Apply for Quantum Leadership.

AI is coming for low-value consults. Learn how clinic owners can adapt, double down on human-first care, and stay ahead.

Cliniscribe is the AI tool designed for musculoskeletal physios. Built by Barry Nguyen, it’s helping clinics automate notes, improve mentoring, and reduce burnout.

The media says up to 50% of providers will quit the NDIS. But the real story is about survival through systems. This article shows exactly how mid-sized NDIS businesses ($2–5M) can use billing strategy and operational clarity to thrive in 2025 — not just survive.

How To Build a 20% Profit Practice The strategic breakdown of why most clinics bleed margin — and what to do to build a sustainable, profitable business in FY26 and beyond.

Facing the latest NDIS fee cuts? Here's Shane Gunaratnam's no-nonsense take on why private paying patients matter, what unit economics looks like in practice, and how to shift your business model sustainably.

A high-trust intro to Shane Gunaratnam's world: pricing strategy, leadership systems, and how to build a sustainable health business in 2025 and beyond.

The Fair Work wage rise isn’t a one-off. In the new financial year, raise your rates with a pricing strategy designed for sticky inflation.

Physio clinic owners aren't burning out from work. They're burning out from doing it alone. Here's why community is your strongest growth lever — and what we're building to change the game.

After a serious cycling accident, Suzanne Rath rebuilt her life—and her business—by leading with purpose. Here's how her recovery became the blueprint for a clinic that cares differently.

New graduate physio salaries are set to exceed $90K in 2025. Learn how to hire top grads, support them well, and adapt your pricing model to stay profitable.

What causes physio practices to stall or fail? In this interview, Shane shares hard truths about gross margins, differentiation, and what it takes to run a sustainable business in 2025.

The Fair Work Commission’s new reforms will raise physiotherapy wages — but without funding increases, practice owners are facing a dangerous squeeze.

Learn how Errol Lim began scaling his physiotherapists impact beyond one-to-one care, creating sustainable community-led models through a digital platform offering workshops and online support groups.

The final piece in our Medicare Reform series lays out the structure, strategy, and cultural shift required to decentralise Medicare — and bring access into the 21st century.

The Digital Medicare Wallet proposes a decentralised, patient-led model of healthcare access. It builds on what already exists (Better Access, CDM, GP Care Plans) and redistributes those funds into a flexible, accessible format.

In Part 2 of our Medicare Reform series, we expose how GP protectionism is holding Australia’s health system back — and who’s paying the price.

We still require GP signatures to access care — even when they’re not the ones providing it. This article calls for a post-gatekeeping health system.

Stop the churn. Discover why real staff retention in physiotherapy clinics starts with trust, not unicorn hires.

What clinic owners actually do to attract and retain top staff. No fluff. Just people-first hiring strategies that work.

Learn how smart clinic owners are rethinking Recruitment with marketing-led strategies, proactive systems, and culture-driven hiring.

Shane shares real-world examples, including his own journey from underpricing at $57 per consult to scaling his practice while doubling prices in a competitive market. You’ll hear insights from clinic owners who have successfully raised their rates, introduced tiered pricing structures, and positioned their services at the top end of the market.

Jordan Gauder from Gen Physio Is Interviewed by Founder Shane Gunaratnam They talk about entrepreneurship, scaling an 8-figure health business and the NDIS price freeze. Plus some good Sri Lankan banter from two busy dads who are hopeless at cricket!

No fluff. No wasted time. Just real strategy to transform your business.

The final segment in our 5 part series on the NDIS. We summarise systemic failures discussed and leave recommendations for the future of the National Disability and Insurance Scheme.

This is part 4 of our 5 part series on the National Disability and Insurance Scheme. We discuss the issues with large honeypots of money, who this has attracted to the sector and how this is being misused.

This is part 3 of our 5 part series where we delve into systemic issues within the National Disability and Insurance Scheme (NDIS). In this article we discuss a barbell philosophy of care based on the work of Nassim Taleb.

This is part 2 in our 5 part series on the National Disability Insurance Scheme (NDIS). Here we discuss misidirection of budgest and resources and the distinct lack of high quality clinical expertise in the sector.

This is part 1 of a 5 part series delving into the pressing issues within the National Disability Insurance Scheme (NDIS) as we close out 2024. This article delves into the inefficiencies, unethical practices, and misguided policies that have compromised the system’s integrity and effectiveness. Drawing parallels with Taylor Swift's "Cruel Summer," we illustrate how profit-driven motives have overshadowed participant care, echoing the unbalanced dynamics of a fleeting relationship. Join us in this detailed exploration for a critical look at what's needed to enact meaningful reform and celebrate the ethical providers championing quality care. Read on to engage with actionable insights and join the conversation on reshaping the future of the NDIS.

In this video, Shane Guna explores the challenges of integrating Gen Z professionals into physiotherapy clinics, focusing on staff retention, diversity, and empowering young therapists. Drawing from Frederic Laloux’s Teal model, Shane outlines how decentralised leadership and evolving workplace cultures are essential for future growth.

Explore how Frederic Laloux’s Teal organisational model offers a pathway for clinic owners to build sustainable, purpose-driven practices. This article dives into the principles of wholeness, self-management, and evolutionary purpose, showing how the shift from traditional hierarchies can empower teams, align values, and unlock resilient growth.

Discover how Culture of One empowers physiotherapy clinic owners to build sustainable practices by aligning individual authenticity, team collaboration, and an evolving collective purpose. Drawing on the Teal framework, this article explores how empowered diversity, resilience through innovation, and evolutionary alignment can drive long-term success.