How Ryan went from 50K to 70K in 4 months by culling his referrer list.

The problem was never effort.

Ryan was treating part time, growing his team, chasing twenty GPs and seven gyms.

Dropping cards, running education sessions, showing up consistently.

Revenue was sitting at $50K a month and not moving.

The direction was off.

The move that changed everything

We asked Ryan to cut his referral list.

Not trim it.

Cut it — down to two GP clinics and two gyms.

That felt completely wrong to him.

"Five months ago that would have scared the crap out of me"

Instead he started treating those two relationships like they actually mattered.

Lunch.
Coffee.
Shadowing shifts.

Real time with real people.

One GP clinic went from one referral a week to seven or eight a month.

One gym became a direct triage pipeline.

Revenue went from $50K to just under $70K in four months.

One tweak.

Already planning for $80-85K.

Image of Shane Guna - Business Coach at Culture of One.